across all sales channels
French men’s apparel brand Carnet de Vol was established in 1989. Sophisticated yet understated, Carnet de Vol is about the man, not the clothes. Carnet de Vol’s parent company, Italy-based Gruppo Industrie Moda, is best-known for Europe’s pioneering denim label, Rica Lewis. With 80 boutiques in Europe, Carnet de Vol reports sales revenue of more than €30 million per year.
Carnet de Vol was seeking a high-end BtoB website to boost interactivity across all sales channels. Visiativ recommended Moovapps BtoB Commerce as a practical tool for sales reps and customers. Orders are now easier than ever for total peace of mind. The Carnet de Vol BtoB website is helping to create a customer community by offering personalised special offers that bring customers back to the brand’s boutiques for repeat sales.
Carnet de Vol has increased both customer acquisition and sales revenue. Members of the Carnet de Vol community are active on Facebook, inviting their friends to explore the brand, visit the online store and make purchases.